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Apple Could Unveil ‘Siri Speaker’ To Take On Amazon Echo

Apple Could Unveil ‘Siri Speaker’ To Take On Amazon Echo

Apple is reportedly working on a new Siri-powered smart speaker that will compete with the Amazon Echo and Google Home.

Analyst Ming-Chi Kuo from KGI, who has a reliable track record for Apple predictions, said in an industry report that the company could be planning to announce the new smart speaker at WWDC next month.

According to Kuo’s report (via 9to5Mac), Apple’s smart speaker will focus on offering “excellent” sound through seven tweeters and a subwoofer, and will be marketed as a more premium product compared to its competitors.

The processing capabilities of the device would also be a major focus, with a processor that is reportedly similar to the chips in the iPhone 6 or iPhone 6S, making it significantly more powerful than Amazon and Google’s devices.

While Kuo predicted the smart speaker will most likely to be revealed at WWDC, the device could potentially be pushed back to later in the year.

It is expected to go on sale in the second half of 2017 at a higher pricepoint than the US$129 Google Home and the US$179.99 Amazon Echo. Kuo estimates 10 million devices would be shipped in its first year of availability.

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