Wearables To Go “Mainstream”
AS Samsung gets set to launch yet another smartwatch, the nations biggest telco says wearables are the next big thing.
Telstra, this week, was unveiled as the exclusive telco partner for Jabra new fitness earphones Sport Pulse Wireless. The new wireless Bluetooth-ready headgear boast an in-ear biometric heart rate monitor, Dolby Digital Plus sound and real-time, personalised voice coaching. The new fitness ear gear are also sweatproof, weatherproof.
Tesltra confirmed plans to expanding its fitness wearables range over time. It already sells the Galaxy Gear smartwatch Gear 2 and Neo and Gear Fit band.
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“We think wearables are headed towards mainstream adoption,” Telstra Director of Devices Andrew Volard told Channel News.
There are also other local factors that increase wearables popularity – Australians obsession with healthy lifestyles and keeping in shape, in particular.
“We know Aussies devote a lot of time to staying fit and there’s increasing awareness about health,” says Volard.
Google’s Android platform will drive the sector, he believes, with devices from LG, Motorola and Samsung, due out on the wearable platform.
“While many of the products available on the market today are focused towards health and fitness, platforms like Android Wear are allowing developers to create new wearable technology.”
“We anticipate our wearables range will grow overall in the future.”