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Acer To Use New Swift Range To Grow Market Share

Acer has ignited the PC market with a swag of new hardware spanning notebooks, Chromebooks and the Companies holy grail gaming products from big “do anything” desktops to matching white notebook, mouse and bag, the new products were announced at a gala New York launch.

The Company has also armed themselves with product for the B2b and consumer market with the launch of the Acer Swift 5 which is a totally redesigned product that has a bigger 15.6 inch screen this has been achieved with the introduction of a minimized bezel.

The Acer Swift 5 follows on from the Swift 7 that was launched at this year’s CES

The new device weighs 1kg which is the same as Acer’s smaller, Swift laptop. The lightweight design has been achieved by using ultra-light magnesium-lithium alloy construction that has been described as “highly durable”.

Under the hood, the Swift 5 packs the “latest Intel Core” 8th-generation Coffee Lake CPUs, rather than the firm’s new, middling 10n, dual-core Cannon Lake processor.

This Intel CPU comes paired with up to 1TB SSD storage, up to 16GB DDR4 memory and an “all day” battery life, according to Acer at least.

The device also has two USB-C ports, two USB A ports, an HDMI port and an SD card reader.

The device will support Amazon’s Alexa though there was no mention of this at today‚Äôs launch.

Last week Acer announced that the AI assistant will be arriving on its Aspire, Switch and Swift devices, as well as Aspire all-in-one PCs, via a software update in the “next few weeks.”

There is also a new Acer Chromebook Spin 13 encompassing a 360-degree hybrid hinge and Gorilla Glass on its touchpad this device is powered by Intel’s new 8th-gen Intel Core i5 processor. The device is aimed at the fast growing Chromebook market. In the USA 62% of the education market is Chromebooks claims Google executives.

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