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Vodafone Charges Back Into Prepaid Market With Big Offers

Vodafone Charges Back Into Prepaid Market With Big Offers

Vodafone Australia has made some big changes to its prepaid phone plans from September 24, including the aforementioned $50 plan which offers “Infinite standard international calls to 10 popular overseas locations”, which are “China, India, USA, UK, New Zealand, Singapore, Thailand, Malaysia, Hong Kong and South Korea.”
The Company has also doubled the amount of data it offers in its $30 and $40 Prepaid Caps, now offering 1GB data on a $30 Cap and 2GB data on a $40 Cap, with the $50 Cap including 3GB of data.
Mehul Dave, Vodafone Australia’s GM of Prepaid said: “Because Vodafone is part of the world’s second largest mobile network, we are able to offer our Prepaid customers the ability to call their friends and family around the world at no extra cost. 
“Prepaid data plans haven’t typically included as generous data inclusions as that of postpaid plans.
“Since the company welcomed prepaid customers onto its lightning-fast 4G network last year, 4G data usage has skyrocketed by 61 per cent on average.
“We want our customers to enjoy using data freely, with more data inclusions to enjoy than ever before. 
“On top of the already fantastic inclusions, Vodafone will reward Cap customers for every recharge they make online”, said Mr Dave. 
Depending on which recharge they make, Vodafone says is prepaid cap customers “can receive up to 500MB bonus data when they recharge online through the new MyVodafone app for iPhone and Android, or via vodafone.com.au”. 
Mr Dave notes that: “MyVodafone offers customers far greater control of their service. It allows customers simplicity in topping up data, checking account balances and recharging.
“We’ve invested a huge amount in ensuring Vodafone prepaid customers have a more accessible, convenient and user-friendly way to stay on top of their prepaid service. We are absolutely committed to giving our customers great support and industry best service on top of great products.
“This gives customers account balance information in real time and the convenience of recharging and seeing usage information in a few clicks”, said Mr Dave.
The Company says it is keen for prepaid customers “to feel the benefits of Australia’s newest 4G network with their 4G compatible devices and admits that this refresh has been long overdue.”
Mr Dave concluded, stated: “We invested $3 billion dollars in our network over three years and have rightly focused on ensuring we can offer our Vodafone prepaid customers an incredible experience. This is the right time for us to aggressively re-enter the prepaid market by offering plans that are, frankly, the best we have ever offered in terms of value, network and customer experience.”