ACMA: Aussies Going OTT For Communications And Video
Australians are increasingly taking to OTT services such as Skype, Facebook Messenger and FaceTime, along with content services such as Netflix, Stan and Presto, ACMA has found.
ACMA chairman Chris Chapman noted that Australians increasingly are “using the internet for more of their daily activities”.
“Increased investment in communications infrastructure and ongoing innovation in the communication services and online video markets mean that consumers are able to access more services online than ever before, wherever they are, and the ACMA’s research shows they are taking advantage of this,” Chapman commented.
The report found that 54 per cent of online Australians aged 18 and over used an app to communicate with others online, with 49 per cent sending messages, 28 per cent making voice calls and 25 per cent making video calls.
While free-to-air and subscription television continues to dominate Australians’ content viewing, this year 34 per cent of Australian adults also watched online television or online professionally produced video content in a given week.
Almost 80 per cent of online adult Australians are accessing the internet over their mobile phone (up from last year’s 76 per cent), with 58 per cent going online over tablets (up from 54 per cent). Meanwhile, the number of fixed line telephone connections continues to decline, down by one per cent to 9.08 million services.
The report additionally shows that 89 per cent of adults are satisfied or very satisfied with their fixed line telephone services, 88 per cent with their mobile phones and 81 per cent with their internet service.
The report can be found here.