Overseas Retailers Take To Kaiser Baas Adventure Tech Products
The reality is that the name and the Company behind Kaiser Baas is 100% Australian right down to their action cameras, drones, crash cameras and media centre boxes which are scoped packaged and designed in Melbourne.
In recent weeks Dixons’ in the UK, Curry’s, Harvey Norman in Ireland and distributors such as Computers Unlimited have moved to sell Kaiser Bass branded products that very soon could include a Sedgeway type product with no handles.
Also set to stock the Kaiser Baas product range is UK retailer Maplin.
Behind Kaiser Baas is a management team who know how fickle consumer electronics distribution can be.
Evan Kourambas the CEO of Kaiser Baas has been around the IT channel for decades.
Prior to creating Kaiser Baas he ran Lako Pacific an IT component distribution Company and later Pineapplehead all Companies that have moved on or have been delisted.
Writing on his LinkedIn page Kourambas wrote “PIneapplehead, love it or hate it, it was a great name for a business. The truth is NOBODY forgot it. Pinepplehead was spawned out of a passion for Computers and most importantly Computer Graphics.
in 1997 we successfully demonstrated Computer Animated graphics TV Golf broadcasting, this was a world first, later that year Pineapplehead was broadcasting live to air 3D simulations of golf greens for the Australian PGA tour with host broadcaster Channel 7.
Pineapplehead went on to become the first company to use a MS Windows system, live to air on CBS USA.
At one stage Lako Pacific was appointed the distribution partner of Pioneer along with several other leading brands.
Today Kaiser Baas and Evan Kourambas are heading in a new direction developing “affordable technology” products for the mass market a move that big CE retailers around the world appear to like.
Their products which are about to appear in 400 UK stores across the UK are already proving popular in Australian stores with retailers such as Dick Smith, JB Hi Fi and Harvey Norman already stocking most of the Companies product range.
During a visit to the Companies Melbourne Offices ChannelNews was shown new drones and a Sedgeway type product that could be in stores by Christmas if liability issues relating to the $900 Sedgeway are ironed out.
“Right now we are growing and growing fast, we are also operating across several geographies including Europe, Asia and the Middle East. We have just got back from a highly successful trip to Europe and the Middle East with several new big retailers set to take our products” said Kourambas.
“During the past 12 months we have moved to refocus our product offering as some products have simply fall out of fashion due to several reasons. We have reinvented the Company and our product offering and we are now having a lot of success”.
“Our future is in adventure technology. This is a fast growing category being adopted by retailers who are looking for new categories as others slow down”.
Shortly Kaiser Baas will launch several new products in Australia.