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The danger for Microsoft, says the article, is that Google, "will expand its dominance while Ballmer plans a new course. Google gained 10 percentage points of market share in Internet queries since June, providing 59.8 per cent of the searches done in March".
With Yahoo, says Bloomberg.com, Microsoft would "have tripled its share of U.S. online searches and would have become the biggest seller of graphical- display ads on the Internet".
This would have been enough to reverse the fortunes of Microsoft Internet unit, which lost $US228 million last quarter.
The other option for Microsoft, says the report, is to pursue other acquisitions, such as Time Warner's AOL, to win more Internet visitors, or to go after News Corp.'s MySpace social- networking site.
