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Just prior to the Olympics, we had
Sony and their Bravia/PS3 promotion, which according to the company resulted in the purchase of some 35,000 LCD TV's just prior to the start of the 2008 Olympic Games.
And over the past 2 weeks, vendors such as
Panasonic have been selling flat screen TV's at a rate that would make even the most hardened retail cynic blush.
According to
Panasonic MD Steve Rust, TV sales have gone through the roof.
"We've had growth figures exceeding 100 per cent over the past month", says Rust, adding that on top of those figures, "Blu-ray players and other TV peripherals have been at near sell-out levels for the past 6 weeks".
Another growth spurt has come from the digital camera sector, which Rust admits, he "can't explain why".