Determined to trump 2007's record sales report, the company has brought on a new director of sales, Michael Richardson, who will taken over from Mark Beard who has returned to a sales role as general manager of CE sales.
Through his promotion, Michael Richardson will now be responsible for the strategic direction of the CE sales and commercial sales business, according to Samsung.
He will also be responsible for strengthening and developing relationships with key CE customer stakeholders, says the company.
"Consumer demand for CE products will increase with major events like the 2008 Beijing Olympics so this new structure will allow us to have a greater focus on our distribution networks and key national accounts. Together, the Samsung CE Sales team is looking forward to reaching new business goals," said Richardson.
